Couturious is a visual styling tool from Like.com that allows users to style outfits on a 3D paper doll, similar to Polyvore. The tool allows users to change the background, hair and dress the doll from head to toe in the latest fashions.
Users can start with the ‘mood’ of their look, such as casual chic, romantic or edgy, and then scroll through the endless selection of clothes, shoes, bags and more. If they fall in love with an outfit they have created, they can purchase the items on the site, eliminating the need for further searching. This tool offers a more enjoyable and accessible way to style outfits.